The authors emphasize ways to maximize profits by anticipating the problems that can quickly turn into expensive mistakes. THe book has extensive step-by-step instructions for planning a painting job and doing the work, whether by brush, spray, or roller. You'll find practical tips, sample forms, examples, and suggestions that can help you set up a painting company, and prevent mistakes in your painting jobs.
To solidify this response, we have been in business for over 30 years as a painting contractor. We didn't just paint a couple of houses 25 or 30 years ago, we paint approximately 900-1000 painting jobs per year and operate with 40 professional painters doing commercial, residential and industrial painting. This article on behalf of Angie's List is totally asinine! I was under the impression Angie's List was only carrying "legitimate" contractors with established reputations. This article written is primarily referring to bottom feeding, one man band operations, trying to hustle for a paycheck.

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When the homeowner is at the point of hiring a painter, they generally will have colors selected or at the very least a color in mind. I always ask for the colors before I bid a job. Dark colors, high sheen colors and specialty finishes require more labor, this drives price. If its not a color change or I'm going over a similar color I give the pricing option of one or two coats. The best advise I can give based on 25 years in the business is to put it all in writing,colors, brands of paint preferred, when the work can be done, who moves furniture and how payment will be handled. I never get up front money. BTW you most definitely get what you pay for with paint. Higher quality products results in and better looking job. Don't be a cheapskate when it comes to paint or the painting contractor.
Painting contractors must also carry out administrative and marketing duties. They prepare final accounts for customers based on the original estimates and any additional work. They analyze the cost of the job compared with the estimate to calculate their profit. They market their business through activities such as setting up websites, asking customers for references or contacting property maintenance companies with details of their services.

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Project management is important for contracted painting jobs because it helps with communication and lowers the chance of complaints.  The fact is, contracting is the #1 source of consumer complaints in the state and project management is what triggers most calls to the State Contractor’s License Board and the Better Business Bureau. With a proper project management system in place, these complaints can be avoided and your job will be completed the right way. https://www.youtube.com/e/b6_WEt9k_Hw?app=desktop
With that said, here's the reality of that particular scenario. Painters do put water in the paint, but not for reasons you would think. Some materials need to have their viscosity manipulated in order to slow drying time, allowing gravity to 'smooth' out the product for a better finish. It also prevents 'drags' and 'sausages'. I personally try not to do it too often, but from time to time I have to. I want my client to have a proper finish.

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When you go to the home improvement store, find out how much 12 gallons of the paint you want would cost, and that will help you determine your cost. Maybe it's a low-quality paint that costs $30, in which case you're looking at about $360 for paint. If you choose high-quality paint that costs around $70, your total paint cost could be closer to $840. Professionals also recommend that you add an extra 10 or 20 percent to your total square footage, depending on the type of siding you have. Some textures require extra paint because they're rough. This is especially true with wood and stucco siding.
Every painting job develops a unique choreography as ladders go up and come down and tarps are unrolled and folded up. But two basic principles remain: 1) Start at the top and work down. 2) Work in the shade, out of the sun's glare. As the dance proceeds, keep an eye on the weather. Rain can wash freshly applied latex right off the wall, and a temperature dip below 50 degrees F two days after application can interfere with adhesion and curing and dull the sheen of glossy paints. (Latexes like Sherwin-Williams's Duration and Benjamin Moore's MoorGard Low Lustre are formulated to tolerate temps as low as 35 and 40 degrees, respectively.)

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We’d love to discuss your interior painting needs and provide a cost estimate and plan to meet your dreams. At Home Painters Toronto our goal is your 100% satisfaction. We deliver a professional end result you can be proud of, so we can be proud of it too. Our professional painting crew will make your interior painting project seamless and easy for you. Let us do our job, so you don’t have to.
Buying a can of premium paint, then bait and switch over to low-line products? Again, complete nonsense. Think about it for a moment; the Painter needs 5 gallons of wall finish. So, he buys one can of premium and the rest 'cheap'? How is he going to hide the 4 other gallons? What's he going to hide it in??? He only has ONE gallon of premium. It's not as though he's going to keep older can labels, they would be covered in paint of a different colour. https://m.youtube.com/watch?feature=player_embedded&v=b6_WEt9k_Hw
Because it is next to impossible to find out information about local painting contractors on the Internet, the old adage “talk to neighbors” applies here. Some painting contractors display signs on the lawns of houses they are working on, but you find this more with general contractors and siding and replacement windows companies. So, other than the painter’s white panel van out front, you often do not know what is going on inside your neighbors’ houses.
A fresh coat of paint does not just give your home a brand new look. It also provides protection against pest damage and harsh weather, helps siding last longer, maintains structural integrity, and increases the resale value of your home. Though homeowners sometimes take up the job themselves in order to save money, you cannot beat the quality provided by an experienced professional painter. A professional painting job can increase your home’s curb appeal and transform a dull room into a happy one.
The article was well-intended, but it makes it sound like painters are the crooks and consumers are innocent victims. That is blatantly un-true. Maybe there should be a follow-up article that educates consumers how not to be shysters by expecting a ton more than they said at the start, or not paying the balance of the job unless something else is done that was not in the contract. Tradesmen have a rough road when dealing with consumers that have short arms but long lists of by-the-way items. No, I'm not a painter...
In Mark Twain's classic "The Adventures of Tom Sawyer," Tom tricks his friends into painting his aunt's fence. You probably won't get that lucky, but there are good reasons many homeowners keep their painting in-house. No building codes apply to interior decoration; if you do something dumb, you don't risk life and property as you would if you were, say, tackling a rewiring job; and because labor typically accounts for 80 to 85 percent of the price of a paint job, you'll save a ton by doing the work yourself. 

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Thorough preparation is essential to ensure a good finish. Contractors might have to fill cracks or holes and remove old paint if it is badly worn, peeling or flaking. They remove all paint and apply a suitable primer to the bare surface. If the existing paint is in reasonable condition, they clean it and rub it with abrasive material to provide a key for the new paint. On new surfaces, such as bare wood or fresh plaster, they apply a suitable seal, followed by a primer coat.
Missed appointments, slow arrivals, fuzzy details about deadlines... These are all bright red flags. Punctuality and a sense that your time is valued and appreciated are essential. If it’s a little rocky at the start when they’re still trying to win your business, just imagine what it will be like when the honeymoon phase is over and they have your contract in hand.

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